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October 18th 2022 @ 20:00 CET - The Psychology of Colours. Linking Colours to Emotions
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October 18th 2022 @ 20:00 CET - The Psychology of Colours. Linking Colours to Emotions

Domicele Jonauskaite PhD, LT/CH/A

„The Psychology of Colours. Linking Colours to Emotions“

Feeling blue? Seeing red? Being green with envy? Colour expressions are prominent in languages and so, no surprise, that many of us assign emotional meanings. The extensive array of emotional responses associated with colours is commonly used in marketing, design and even therapy, but how much of this knowledge is validated through research? Dr Jonauskaite will focus on the science between colour and emotion associations. She is an experimental psychologist who dedicates her study to cognitive and affective connotations of colour. Dr Jonauskaite will explain how colours are experienced and how such experiences interact with our behaviour, debunk myths in colour psychology, and paint the picture of which colour-emotion associations are universal and which ones are country-specific. These scientific findings are based on the International Colour-Emotion Association Survey. The Survey is being conducted in over 80 countries and over 11’000 people, and Dr Jonauskaite is one of the co-founders (https://www.colourexperience.ch/ongoing-projects).

 

October 18th, 20:00 CET central European time, 11 am PT, 2 pm ET

 

Price:
EUR 27,00

Domicele Johauskaite PhD

Domicele Johauskaite PhD

LT/CH/AT

Dr Domicele Jonauskaite is an experimental colour psychologist, studying cognitive and affective connotations of colour. Her studies are based on scientifically valid approaches, which allows her to validate or debunk myths in colour psychology. More recently, she has expanded her research to aesthetics and art. Dr Jonauskaite is currently based at the University of Vienna in Austria. Previously, she obtained a PhD degree in Psychology from the University of Lausanne, Switzerland. Her research positions have been supported by two career fellowship grants from the Swiss National Science Foundation. Together with Christine Mohr, Déborah Epicoco, and Nele Dael, they have founded the Colour Experience platform (https://www.colourexperience.ch) designed to disseminate scientifically validated empirical research on psychological effects of colour. She is also co-authoring blog posts for Psychology Today (www.psychologytoday.com/us/blog/color-psychology).


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